Fight for kindness 2025 exhibition and book
Posters featured in the Fight for Kindness exhibition and the 2025 annual book "Visual Voices for Change".
Type Of Work — Art Direction, Illustration, Artwork, 3D Render, Typography, Posters.
Fight for Kindness is an international call for posters addressed to the global design community. Started in 2022, this project continued to grow exponentially with each year, inviting designers, visual artists, studios, and creative thinkers from around the world to interpret the concept of kindness through visual language — transforming personal reflections, social observations, and cultural perspectives into posters.
Selected posters are displayed in worldwide, multi-location exhibitions every November 13th for World Kindness Day and become part of a publication. This is a cultural project born from a simple but radical belief: kindness is not weakness — it is a powerful, conscious choice. The project is supported by referenced partners from the creative industry, and entirely sponsored by Zetafonts Foundry.
Selected posters are displayed in worldwide, multi-location exhibitions every November 13th for World Kindness Day and become part of a publication. This is a cultural project born from a simple but radical belief: kindness is not weakness — it is a powerful, conscious choice. The project is supported by referenced partners from the creative industry, and entirely sponsored by Zetafonts Foundry.
< Left side Enjoy the Chaos, Find your self – This poster invites us to see differences一 in people and things一not as a threat, but as a starting point. Through a visual made of distortion and glitch一in both form and type一it reflects a mindset: transformation happens when we start exploring. In the chaos, we might just meet ourselves.»
> Right side We are in this together – Borrowing the title from a Nine Inch Nails song, this poster transforms type and 3D structures into a system of mutual support. As elements connect, cross, and hold each other, the message becomes physical: we are not alone一We stand because we stand together.
Visual Voices for Change. Global typographic posters to Fight for Kindness. This publication represents the fourth annual edition of the global Fight for Kindness initiative — a movement that each year invites designers worldwide to explore empathy, inclusion, and human dignity, promoting a culture of kindness through typographic expression.
To mark World Kindness Day, this edition has inspired exhibitions in 19 cities — from the United States to Malaysia, Bulgaria to Indonesia, Spain to Bangkok — forming a dynamic global showcase of today’s creative voices. Get your copy.
To mark World Kindness Day, this edition has inspired exhibitions in 19 cities — from the United States to Malaysia, Bulgaria to Indonesia, Spain to Bangkok — forming a dynamic global showcase of today’s creative voices. Get your copy.
"Typography isn’t just how we read words-it’s how we feel them. These posters show that letterforms, as well as the messages they carry, can touch hearts, open minds, and spread a culture of kindness around the world". — Debora Manetti Author, Founder of Fight for kindness and Partner at Zetafont
The global exhibitions
Yerevan, Armenia Tumo Centre - Cairo, Egypt Multaqa Alkhat | Hosted by Abdelrahman Barakat - Rome, Italy Betterpress Studio - Pasadena, LA US HMCT- Hoffmitz Milken Center for Typography- Sofia, Bulgaria L44 Space, as part of Melba Design Festival Hosted by Nako Baev - Naba, Milan Naba Library - Budapest, Hungary Houce of Lucie - Naples, Italy Desina Festival - Florence, Italy Biblioteca delle Oblate | Opening hosted by Debora Manetti, Laura Ottina and Andrea Bonacchi - J Bandung, Indonesia XP Exhibition, part of Bandung Design Bie-nalle | Hosted by Irpan Alfian, Studio Nolla - Barcelona, Spain Lci Barcelona, part of ADCE Festival Opening hosted by Birgit Palma - Putrajaya, Malaysia Multaqa Alkhat | Hosted by Abdelrahman Barakat - Derby, UK Department Store & Co Hosted by People of Print - Berlin, Germany + Vienna, Austria Forward Festivals - Brno, Czechia Brno Bold Conference and Boldhalle.
Yerevan, Armenia Tumo Centre - Cairo, Egypt Multaqa Alkhat | Hosted by Abdelrahman Barakat - Rome, Italy Betterpress Studio - Pasadena, LA US HMCT- Hoffmitz Milken Center for Typography- Sofia, Bulgaria L44 Space, as part of Melba Design Festival Hosted by Nako Baev - Naba, Milan Naba Library - Budapest, Hungary Houce of Lucie - Naples, Italy Desina Festival - Florence, Italy Biblioteca delle Oblate | Opening hosted by Debora Manetti, Laura Ottina and Andrea Bonacchi - J Bandung, Indonesia XP Exhibition, part of Bandung Design Bie-nalle | Hosted by Irpan Alfian, Studio Nolla - Barcelona, Spain Lci Barcelona, part of ADCE Festival Opening hosted by Birgit Palma - Putrajaya, Malaysia Multaqa Alkhat | Hosted by Abdelrahman Barakat - Derby, UK Department Store & Co Hosted by People of Print - Berlin, Germany + Vienna, Austria Forward Festivals - Brno, Czechia Brno Bold Conference and Boldhalle.
